In short: We choose topics from real search demand, write for people booking a manicure, check every practical claim, label AI-created images, and update posts when trends or facts change.
We look at what people search for on Google and Pinterest, which questions come up again and again, and which looks are rising in our own search data. We cover one look per post, so you do not land on three pages saying the same thing.
Before a post goes live we check that each description matches its photo and that the advice is consistent with our other guides. We review older posts regularly and rewrite parts that no longer meet this standard.
Photos by nail artists are credited. AI-created concept images are labeled in each post that uses them. Read more in How We Create Our Images.
Many posts mention Nartie, our own nail try-on app. We mention it because it helps you preview a design before you book, and we say clearly that it is ours.
Spotted a mistake or an uncredited photo? Email [email protected] or use our content removal page. We fix confirmed errors quickly.






